A travel junkie and foodie, with a flair for writing and 10+ years of experience in Lifestyle, Luxury and Fashion PR, Shakeel Sutarwala has established himself as one of the finest Publicist in the industry. With a wide repository of knowledge, excellent relationships with the media, Shakeel has always thrived at client management and communications with several established Indian and International hospitality, fashion, lifestyle and corporate brands.
A Bombay-ite, Deepika began her career in PR and Communications 12 years ago. Her core expertise lies in media and public relations; marketing communications; content development and reputation management for brands in the luxury and lifestyle spaces. Deepika holds a Masters in Business Administration in Advertising from Ohio University. A keen follower of mindfulness, Deepika reads (always fiction!), scours SoundCloud for the newest in alternative music and colours in her free time. A lover of words, she speaks five Indian languages as well as basic German and hopes to write a book someday!
Etienne comes to Peepul with nine years of cross industry experience in strategy and guiding execution in the field of Lifestyle, Entertainment, Hospitality, Corporate and Education with delivered results. His forte lies in strategy and message development and enabling his team to execute the vision. His strengths are being versatile across sectors. Very critical about the food he eats and conscious about his sense of style, Etienne is also a hardcore football and PlayStation addict.
Born and brought up in Paris, Srimoyi has over 15 years of communications expertise spanning across Paris, New York and Mumbai. She is passionate about helping brandsbuild their image, support their growth through the creation and execution of strategic and creative marketing / communications programs. Combining PR Agency and in-house experience with a focus on corporate and lifestyle areas, Srimoyi’s areas of expertise include Public Relations, Brand Management, Strategic Counsel, and Event Planning. In April 2006, Srimoyi co-founded Peepul PR in New York and has extended the company’s activities in Mumbai since January 2008. Peepul Consulting is a boutique agency dedicated to brand management and PR in the lifestyle and fashion space. Our “jewel in the crown” is our showroom, Peepul Style, which aims to be a “sourcing” hub, bringing the best of our clients to buyers, editors and fashion elite.
Prior to founding Peepul, Srimoyi headed communications and public affairs for Hampshire Hotels & Resorts, a hospitality group headed by the Chatwal family in New York. Srimoyi was responsible for all communications in two major areas worldwide-Hospitality as well as Corporate and Political Affairs. She piloted PR which included openings and on going awareness for the Night Hotel, the Dream Hotel, Chopra Center & Spa and three restaurants. On the political side she managed Senator Hillary Rodham Clinton’s visit to India, a press campaign for the William Jefferson Clinton Foundation for the HIV/AIDS Initiative, and numerous fundraisers. Srimoyi worked in PR in Paris in corporate and new media for over 7 years in France before moving to the US in 2002.
An MBA Marketing Graduate, Reema Avlani loves switching from being a Publicist to playing Stylist to her friends. With her immense love for fashion, she started her career two years ago at Peepul. A go-getter at heart, her core expertise lies in public relations and communications for fashion and beauty brands that she passionately manages at Peepul.
Driver for HR, Operational and Financial efficiency who establishes core metrics that optimize team performance and maximize capital position. Intuitive change catalyst and HR development professional with expertise in managing daily operations of our firm.Ushma holds Bachelor’s degree in Science and has 13 Years of experience in HR & Administration and has served other industries like IT Software, Gems & Jewellery prior to joining Peepul PR. Systematic and forward-thinker Ushma has an eye for quality, beauty and looks for harmony in all things. Sheloves driving long distance on a wide open road and spend quality time with family.
Hailing from Delhi and a graduate from Symbiosis Institute of Media and Communication, Sunaina comes with 5 years of experience in the space of fashion, lifestyle and hospitality public relations, event management and branding.An avid reader, impulsive shopper and a dog lover, Sunaina believes that a thorough understanding of the client helps in truly cultivating and communicating the story of a brand.
With over 5 years of experience in fashion and lifestyle PR, Sneha has a knack for digital and new age media. Her core expertise lies in media relations; marketing communications and client management. Always ready for a cup of coffee, she loves to read comics and is a complete neat freak!
A ‘Travel Addict’ as she likes to call herself, Samantha has been associated with the luxury/fashion PR industry for close to 7 years now. Her expertise lies in media relations, clients servicing and marketing communications. A foodie by heart, Samantha completed her graduation with a double major in Economics and Sociology from St. Xavier’s College, Mumbai, followed by a course in Public Relations and Corporate Communications. In her free time, she loves catching up on shows, checking out new places to hang out with friends and has recently been bitten by the fitness bug.
Naina Hiranandani is the Consulting Content Director at Peepul Consulting. Naina is a writer and consultant who grew up in Bangkok, Thailand. A Master of Arts in Literature, she has previously contributed to publications such as Harper’s Bazaar, GQ, The Indian Express, BBC Good Food, Hindustan Times, Blackbook as well as e-magazines such as The Juice and The Spread (slated to launch in 2015).
In late 2012, Naina moved on from her job at ELLE India to work with a start-up called Sirfcoffee.com, a bespoke matchmaking service for urban Indian professionals around the globe. Despite her strong affinity to South East Asia, Naina is based in Mumbai and has a keen appreciation for fine wines, good food and deep house.
Vinita is a public relations strategist with over 6 years of extensive professional management experience in PR & Communications. She has worked on both sides of the fence, a communications consultant with a leading PR agency and an in-house manager for an e-commerce portal. Her expertise lie in media relations, planning and execution, relationship management and new business development. In her free time; she loves to read, catch up on all the latest cinema and sitcoms, loves to travel and tries to stay fit with her intensive kick-boxing routines.
Manisha holds a FDA Diploma in Fashion Marketing and Promotion from London College of Fashion. Apart from being a part of the Peepul showroom, Manisha likes to play part-stylist herself. She has a good eye not only for high fashion couture brands, but also independent upcoming labels. She loves to fuel her passion for travel and will go lengths to find the perfect Thai meal. Organized, affable and overzealous is what makes her the baby of the office.
Chandni brings with her extensive experience in the fashion industry, having worked in fashion retail and now as Style Director at Peepul. She has a keen eye for trends thanks to her background in designing and styling. At Peepul, Chandni is responsible for conversations with some of the country’s leading fashion and celebrity stylists leading to strategic placements for our brands and market intelligence for collaborations. A stickler for process, she heads the Peepul showroom with meticulous attention to detail. When she’s not sketching, you’ll probably find Chandni at a fashion store hunting for new creations on the block or practicing her favorite asanas at her favorite Yoga studio.
A musical soul, Ruchi Nayak spends her weekends over football matches while dreaming about globe-trotting. She holds a Bachelor’s Degree in Commerce and comes with almost 5 years of experience in client servicing and marketing. With a flair in Public Relations, Ruchi handles Fashion and beauty brands at Peepul.
From interning at Peepul to now playing Publicist for Fashion and Beauty clients, Jui Oza is a total Greys Anatomy freak! Her love for Public Relations goes way back to her graduation days as she has a Diploma in PR and Communications and also holds a degree in the field of Arts. While food and shopping dominate most of her time, she best spends her weekends with films and friends.
Surina holds a Bachelor’s degree in Mass Media with an experience in film production and Ad films. A go-getter at heart she loves fashion and styling celebrities is her passion. Her great working relationships with the fashion stylists makes her a Peepul Showroom favorite. In her free time, she loves listening to music, scrolling through her Instagram feed and travelling the world.She is a sucker for all Victorian romance books and movies.
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